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OliBella

FMCG
Retail

Industry

Services

Naming
Branding 
Package Design

The product was specially designed for the Chinese market as an Italian produced extra virgin olive oil. Considering the olive oil intense competition worldwide but also China as such a difficult and competitive market itself, Nos Praesenti decided a combination of elements for Olibella. 

100% extra virgin Italian olive oil

Mild Chinese elements and texture were carefully selected to finely symbolize the country's rich historical culture. However, this could not be completed without the use of Italian perspectives as a truly Italian product destined for China.

 

After all, we found it important to reveal authenticity and find a balance between the taste of both nations.

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