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Amiko
FMCG
Retail
Industry
Services
Branding
Packaging Design
We restructured Amiko Foods brand architecture to unify its portfolio and optimize marketing spend.
Focusing on the equities of trust, enthusiasm, and integrity, we created the logo and the packaging design. The design considered giving both the product and the logo a lead role while creating a joyful and trustworthy aspect through simplicity.
Amiko Foods came to Nos Praesenti asking to streamline its portfolio and differentiate it from competitors. The project was a complete rebranding targeting different markets while maintaining and growing its heritage and visibility on shelves.
Piselli, red kidney beans, white beans
Tomato specialties
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